“I have learned the hard way, I committed a crime which caused so much pain to so many people. I would like to encourage South Africans to be more vigilant and responsible on the roads. I am happy to be working with the Asifikeni team and MEC of Community Safety in Gauteng, using my voice and platform to effect change. I know the tragedy of losing people you love, also having been the perpetrator, I urge all South Africans to be responsible and be safe,” commented Jub Jub.
Asifikeni is a long-running campaign by Blackbrain Pictures, owned by Director Mandla N to keep the roads safe. “Texting and driving, drinking while driving, all kinds of behavior that serve as distractions to the driver are totally unwelcome and they are how we mostly lose loved ones.