On August 5th, Russian Bear hosted Jozi’s finest at the launch of a new partnership with DRAMA Bar in Braamfontein. The launch was a truly Next Level Experience and featured an appearance by the multi award-winning hip hop duo Blaq Diamond.

The explosive event saw entertainer Uncle Vinny; musician Aubrey Qwana, rapper influencer 2Lee Stark, and more make an appearance. 

Not only did Blaq Diamond light up the Russian Bear DRAMA Bar Launch with a fire performance that featured their hit singles Ilanga and iBhanoyi but the duo got to celebrate their new independence as artists after leaving their previous record label.

In a short quote on the success of the launch at DRAMA – Pierre van der Westhuizen, Russian Bear Brand Manager, had this to say, “As Russian Bear we are so excited to collaborate with DRAMA to launch an explosive new venue partnership! Our fans have experienced the best from us as a premium, quality brand and the collab with DRAMA will showcase more performances from Blaq Diamond, exclusive new cocktails from Russian Bear, and exciting new product launches in the near future. So join us at DRAMA Bar in Braam to experience the NEXT LEVEL with Russian Bear.”